The cultural association The Land of Leonardo is a private institution with no view to profit.
The association constitutes a main landmark for the spreading and affirmation of culture, tradition, and history, thanks to a concrete activity of knowledge and preservation of landscapes and country’s interests, planned in a professional and ethic way.
The Land of Leonardo is a point of contact between culture and economy, between artistic heritage protection and corporate results.

The aim of this association is to promote and to awaken a number ever-increasing of citizens and industries to cultural and environment assets, with the awareness that this great and important heritage, available in Italy, can be a great opportunity for the image and the development of the countryside, thanks to new productive sources.

Another main point is to emphasize the so called “supported tourism”, understood as means of promotion and development of our great cultural, artistic and environment assets, not always duly appreciated and maintained. The economics and financial availability together with the supported tourism are related to start a new alliance between culture and business in order to underline the change from the culture of economy to the economy of culture.

The corporate assets together with the cultural heritage and the environment interests need a good administration. The financial resources must be used in respect of the costs of the necessary instruments needed to keep the assets preserved, assets that must be entirely transmitted to the future generations.

Therefore, the aim of The Land of Leonardo is to give interest to these cultural assets that are considered minor. Minor perhaps for importance, but full of past history that is part of our life.